Privacy Policy
Effective November 12, 2026
1. Overview
This Privacy Policy explains how MQL Media Inc. ("we", "us"), operator of softwareapplications.com (the "Site"), collects, uses and shares personal information. We collect as little as we need. We do not sell personal information, and we do not use advertising cookies or cross-site tracking.
2. Information we collect
- Information you send us: your name, email address, company, role and anything else you include when you email us, request a check or correction, claim a profile, or sign up for a paid service.
- Payment information: payments are handled by our payment processor. We receive confirmation of payment and limited billing details, not your full card number.
- Technical and request data: when anyone, including a person, search engine or AI agent, requests a page or file, our hosting provider automatically records information such as IP address, user agent, the page requested, referrer and time. We use this to run and secure the Site and to measure how often pages are read and by which kinds of software, such as AI assistants.
- Business information in vendor profiles: profiles may include publicly available business information, such as the name and title of a company's executives and links to their public professional profiles. We publish this only in a business context.
3. How we use information
- To operate, maintain, secure and improve the Site.
- To respond to your requests, verify profile claims, and process corrections.
- To provide and bill for paid services you sign up for.
- To send you messages related to your request or account. If we send you any marketing email, you can opt out at any time.
- To produce aggregated, non-identifying statistics, such as how many times a profile was read by AI assistants.
- To comply with law and protect our rights.
4. How we share information
We share personal information only with service providers that help us run the Site and our business, under terms that restrict their use of it. These include our website host (Netlify), email provider (Google Workspace), form provider (Typeform), payment processor (Stripe), and web font provider (Google Fonts, which receives your IP address when your browser loads our fonts). We may also disclose information if required by law, to protect rights and safety, or as part of a merger, acquisition or sale of assets. We do not sell or "share" personal information for cross-context behavioral advertising.
5. Cookies
The Site does not set advertising or analytics cookies. Our service providers may use cookies or similar technologies that are strictly necessary for their services, for example when you fill out a form or make a payment on their pages.
6. Retention and security
We keep personal information only as long as needed for the purposes above, to meet legal, accounting or reporting requirements, or to resolve disputes. Server request logs are kept for a limited period. We use reasonable safeguards to protect information, but no method of transmission or storage is completely secure.
7. Your choices and rights
Depending on where you live, including California under the CCPA as amended by the CPRA, and the European Economic Area or United Kingdom under the GDPR, you may have the right to access, correct, delete or receive a copy of your personal information, to object to or restrict certain processing, and not to be discriminated against for exercising these rights. To make a request, email dg@softwareapplications.com. We may need to verify your identity before acting on it. If you are named in a vendor profile and want information about you corrected or removed, contact us the same way.
8. International transfers
We are based in the United States and our service providers may process information in the United States and other countries. By using the Site you understand your information may be transferred to and processed in those countries, which may have different data protection laws than yours.
9. Children
The Site is intended for businesses and is not directed to children under 16. We do not knowingly collect personal information from children. If you believe a child has sent us personal information, contact us and we will delete it.
10. Changes
We may update this Privacy Policy by posting a new version with a new effective date. If we make material changes, we will take reasonable steps to let affected users know.
11. Contact
MQL Media Inc., operator of SoftwareApplications.com · dg@softwareapplications.com