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Folloze – Overview, Features & Competitors

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App Summary:A platform for generating meaningful business discussions through B2B content engagement.
Founded:2013
Founders:David Brutman, Etai Beck, Zvika Menachemi
Employees Count:50-100
Headquarters:San Francisco Bay Area
Total Funding Amount:$33 Million
Similar Software:6sense, Leadfeeder, LeanData
Industries:Marketing & Information Technology
Built With (Technology):HTML5, JQUERY
Contact Email:hello@folloze.com
Socials: Twitter Facebook LinkedIn

What Is Folloze

To get your message out, it is increasingly important to develop an effective digital marketing strategy. Folloze is a modern marketing platform that helps small businesses reach new audiences, build relationships, and grow their brand.

Folloze Platform is the ultimate solution for B2B marketing teams looking to ramp up their capabilities and enhance customer experiences. Using their data-driven machine learning and intelligence engine, they create tailored one-to-one experiences that guarantee top-line revenue and future success.

Folloze Platform’s intuitive interface makes sharing content, tracking engagement, and getting real-time notifications simple, so sales teams can stay competitive. With its comprehensive features, this tool has set new standards within B2B marketing.

Who Needs Folloze

Folloze also offers multiple integrations with popular platforms such as Salesforce, WordPress and Marketo.
Folloze also offers multiple integrations with popular platforms such as Salesforce, WordPress and Marketo.

Folloze is designed to help small businesses reach new customers and engage existing ones using an easy-to-use platform. If you don’t have the time or resources to hire an agency or learn complicated software, this is the perfect solution for you. With Folloze, small business owners can easily create targeted campaigns that will help them reach more people in less time.

Built with a wide range of features designed to help businesses create, manage and measure their campaigns, such as creating email newsletters, social media campaigns, content management tools and analytics users can track the success of their campaigns.

Top Features Of Folloze

  • Content creation tools – Create compelling content with built-in tools like video editing and image editing, or drag and drop elements from other sources into your posts. You can also create custom templates for each type of post so you don’t have to start from scratch each time.
  • Analytics dashboard – Track progress with real-time metrics that show who is engaging with your content and which channels are driving the most traffic. This makes it easy to see which content is performing well and which channels are giving you the best ROI.
  • Customer engagement tools – Customers can interact with you in real-time through messaging apps like WhatsApp and Messenger.
  • Customer journey optimization -It is possible to use customer interaction data throughout the customer journey from initial contact to purchase-in order to ensure that customers feel heard and seen.
  • Competitor analysis – Stay ahead of your competitors with detailed reports that show how they’re using different platforms (e.g., Facebook Ads vs. Instagram Ads) so you can stay one step ahead of them.

Getting Started With Folloze

Step 1: Creating Your Account

Create your account at Folloze.
Create your account at Folloze.

The first step to getting the most out of Folloze is creating an account. This can be done by entering your email address into the signup form or signing up with a Google account. Once you’re in, you can set up your profile so others on your team can easily find and connect with you. You will also have access to templates and other resources to help you customize your experience as needed.

Step 2: Getting Familiar with the Platform

Explore the dashboard and get familiar with Folloze.
Explore the dashboard and get familiar with Folloze.

Once inside Folloze, take some time to explore the platform and become familiar with its features. There are numerous ways that you can use this platform, including creating content hubs, organizing campaigns, managing tasks, tracking analytics, building libraries of content, and collaborating across teams—the possibilities are nearly endless. It’s important to spend some time getting familiar with each feature so you know what tools are available to you when it comes time to start using them for real projects.

Step 3: Using Templates

One way that Folloze makes it easy for teams to work together is through its collection of templates. These templates are designed for specific types of projects such as marketing campaigns or customer onboarding journeys; they provide an outline for how best to carry out these projects from start to finish. By having these templates available at all times, teams won’t have to reinvent the wheel every single time they need something new—instead, they just need to tweak the template until it fits their needs perfectly.

Plans & Pricing

Frequently Asked Questions (FAQs) – Folloze

Who invested in Folloze?

Folloze has 6 investors including Canvas Ventures And Grayhawk Capital.

What is Folloze?

Folloze provides their Personalized B2B Marketing Platform, which they describe as the best way to generate a credible pipeline that will convert – from focused ABM to broad-based nurture.

An ABM-focused solution, the Folloze platform provides personalization and marketing campaign orchestration. For channel marketing, Folloze allows users to have a “leg in two places,” so users and partners can work in parallel and in partnership – from entirely different organizations – on one coordinated joint campaign.

Who uses Folloze?

The most common users of Folloze are from Enterprises (1,001+ employees).

Folloze Reviews

Overall, reviews of Folloze are very positive. People have praised its ability to integrate with other solutions seamlessly while still providing a simple user experience. Many companies have seen huge results from using Folloze; they’ve been able to create campaigns quickly and easily without having to hire outside help or learn complicated software solutions. Additionally, people have enjoyed how straightforward the analytics are; they’re able to get a clear view of how their campaigns are performing without having to spend hours sifting through data points.

  • “What I really love about Folloze are 3 things: easy to use, agile, and easy to scale.” Adam Romanowski
  • “We can build hyper-personalized experiences, and the time to market is cr#zy. We can literally add people into our program in a couple of days — or if needed, within a couple of hours.” Marlowe Fenne
  • Folloze is just an easy button. It gives you great insight not only at the account level, but also the individual level. People [can] self-nurture, and make their way through the journey on their own.”
    Damon Waldron

Pros & Cons of Folloze

Pros of Folloze

  • Microsite personalization
  • Template designs
  • Customer support

Cons of Folloze

  • Sometimes the page builder isn’t as flexible as it could be (e.g.: button colors)
  • The Folloze interface takes a little getting used to because images and content can be saved in multiple places, which is confusing at first.

Conclusion

If you’re looking for an easy-to-use platform that will help you reach new customers and engage with existing ones then Folloze might be right up your alley. With its wide range of features, integrations with popular platforms such as Salesforce and WordPress, as well as its simple user experience—it’s no wonder why so many small businesses are turning to this modern marketing platform for their digital marketing needs.

Reviews from users have been overwhelmingly positive; they’ve seen great results from using Folloze without having to dedicate large amounts of time or resources to learning complicated software solutions or hiring outside agencies. All in all—it looks like this might be the perfect solution for your company’s nee

I'm Agboola. I am a computer scientist with more than 6 years of experience helping small businesses reach their goals through the use of technology. I have a bachelors in computer science and a masters in information technology, so you can talk to me all day about software applications!

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