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The No Code Movement

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by Iconscout

No Code for You

Historically if you wanted any app or website built, you had to rely on developers to code it for you. Today, there is a rising number of platforms that allow anyone from a designer to a marketer to build their own applications without having to rely on a developer. This is generating some interesting and creative ways to build new products from people with different perspectives and also allowing for new businesses to quickly get off the ground. 

One such business is the story about Salama, who leverage the platform Bubble to create his agency i2B that helps other people develop their business ideas. 

Read more about i2B at Makerpad.

Software Trends

Email Marketing Software Battle

Mailchimp vs. Constant Contact

Upcoming Software Events

Hiring Signals in Tech

Podcast Roundup

# Hashtag Trends

Free Software and Discounts for Students

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student software

General

  • Microsoft – Get Office 365 for free. 10% off Windows devices.
  • Atlassian – Free for classrooms
  • Slack – Slack for Education program offers an 85% discount on our annual and monthly plans to eligible groups and institutions.
  • Trello – Free for students and faculty
  • Autodesk – Free for students

Computer Science Students

  • Github – Discounts for students

Art & Design Students

Business

Real Estate Technology, The Future of Marketing Tech and How to Build a Tech Stack

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Image result for marketing technology
  1. In “Commercial Real Estate Broker Tech Stack Starter Pack”, Tom Smith, the co-founder of Truss, writes about starting a tech stack with a few outstanding PropTech platforms.
  2. Chris Sutcliffe of Stein IAS writes in “A Tech Stack Can Only Be Effective With Clear Direction and Deep Human Expertise” about the future of marketing technology.
  3. In “How to Optimize Your Technology Stack”, Forbes Council Member Shane Barker offers a few tips on how to optimize a marketing technology stack.
  4. Business Matters offers suggestions on building tech stacks in “Five Tips For Building a Scalable Technology Stack”.

Rank Higher on Google, Analyze Your Emails, and Keep Customers from Leaving Your Online Store While on Their Mobile Phones

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Adapt to AI

Sunny Bjerk and Yong Liu discuss AI’s growing ability to understand the tone and sentiment of emails. Here is how your company can utilize AI’s expanding capabilities to improve their email campaigns. – OUTREACH

Blair Symes understands how important it is for your business to rank high in Google search results. He also knows that the old tricks don’t work anymore. From optimizing page titles to the perfect meta description, here are his thirteen best practices to ranking on Google today.- DialogTech

Mary-Cate Spires cautions online business that their detailed check-out processes may be turning away buyers making purchases on their mobile phones. Learn why inbound call marketing streamlines the sales process for clients on the go and tracks the effectiveness of keywords in your marketing materials. – CALLRAIL

Collaboration is Key

Parth Mukherjee explains why studying post-performance film is not just for athletes anymore. In fact, it may be a great asset to your sales team’s training process. Discover how film review can build a culture of constructive feedback, healthy competition, and, of course, increased sales. – CHORUS

ExecVision explains how conversation intelligence software can help your outsourced sales team have better conversations with clients. See what your company can gain from software that analyzes, describes, and can replay outsourced calls on demand.   – EXECVISION

Conversion Funnels, Visual Analytics, 7 Ways Data is Transforming Finance, and more

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data visualize

In “Conversion Funnel: How to Build, Optimize, and Analyze”,  Sean Corson of Daasity talks about the importance of conversion funnel analysis and how you can use it to optimize business potential. – Looker

Bill Bruno, CEO of Ebiquity, writes “Fewer Silos, More Data”, and reviews the specific topics that we should be studying to get ahead of a changing business landscape. – Domo

In “How Visual Analytics Helps Audit and Risk Professionals Shorten Time to Insight”, Joe Oringel of Visual Risk shares how to improve query design and create time savings. – Tableau

In “The Critical Building Block of an Enterprise Sales Engine”, Matt Cameron from SaaSy Sales Management talks about the prerequisites for success in sales organization. – InsightSquared

Tricia Morris of MicroStrategy writes “7 Ways Data is Transforming the Financial Services Industry”, and shares the ways that financial service enterprises are taking advantage of opportunities to optimize, innovate, and perform. – MicroStrategy